book talk
Playmakers: The Jewish Entrepreneurs Who Created the Toy Industry in America – In-person Program
Join us for a conversation with author Michael Kimmel, SUNY distinguished professor emeritus of sociology, and moderator Henry Sapoznik.
Michael Kimmel reveals the illuminating story behind the creation of the American toy industry in his new book, PLAYMAKERS: The Jewish Entrepreneurs Who Created The Toy Industry In America. This fascinating and entertaining new book uncovers how a group of first-generation Jewish American immigrants and their families – including the creators of Hasbro, Mattel, Lionel Trains, Superman, Batman, Eloise, the editors of Parents’ Magazine and developmental psychologists – helped transform the concept of American childhood in the 20th century. Based on extensive research, Kimmel’s newest work explores how these inventors created a vision of American childhood that they never experienced themselves. From the Teddy Bear and Mr. Potato Head to the rise of Barbie and G.I. Joe, PLAYMAKERS uncovers the fascinating cultural and historical forces that shaped the toys, games, and entertainment that defined a generation.
Ticket Info: $10 General Admission, Student $5
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book talk